Tomasz Rudolf, Karolina Fuchs, Natalia Kossut, Maciej Workiewicz, Jacek Wróblewski
Innovation strategies - how to plan company's development in insecurity?

How to establish a company which will survive on the competitive market? Growing complexity and changeability of environment enforces companies to re-define the business, change products and processes all the time. Creativity more and more often becomes a business priority whereas the process in which innovations are created is still one of most unknown phenomena of organizations. In the article, a few ways of benefiting from innovations have been discussed, including: innovations of products, processes and business models.