Artur Banach
Internet domain
Internet domain is one of most important elements of promotion in the Web. It performs the same functions as a company's name in the real world. It makes it possible to identify a company and build its promotion strategy.
The article presents the idea of internet domains, DNS system and ways of choosing an appropriate domain. The author also discusses copyright problems which a company can meet during the process of registering the domain. In the last part of the article, a possibility of having a new, interesting domain .eu has been shown.