Bett is the first industry show of the year in the education technology landscape, bringing together over 800 leading companies, 103 exciting new EdTech startups and over 34,000 attendees. People from over 146 countries in the global education community come together to celebrate, find inspiration and discuss the future of education, as well as seeing how technology and innovation enables educators and learners to thrive.

Its organizers declare: "At Bett we believe in creating a better future by transforming education. Our mission is to bring together people, ideas, practices and technologies so that educators and learners can fulfil their potential."

Główne cechy BETT wskazywane przez organziatorów:

• Premium: Worthy of investment. Our job is to deliver stand out experiences that enrich the global education community.
• Inclusive: Bett is open. We believe everyone has a role to play in transforming education and our role is to ensure they have the opportunity to do so.
• Game Changing: We believe everyone has the potential to make a difference in education. We are passionate about discovering, elevating and amplifying these game changers.